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Saturday, April 23, 2011

Ads and sponsorship of public assets



The Baltimore Business Journal had an article, "Baltimore to explore selling sponsorships to city's assets," (and this response by Baltimore Sun columnist Rob Kasper, "Playing the name game with municipal property") about how the City of Baltimore is considering seeking sponsorship monies from name placement on public assets.

The New York Times had an article, "This Yellow Space for Rent," about ads on school buses and other public properties.

Times are getting even more desperate for local government finances, which leads to these kinds of initiatives.

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