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Monday, March 16, 2020

Digital advertising promoting positive health behaviors to ward off Coronavirus



A coronavirus public service announcement is displayed on the scoreboard prior to Inter Miami and D.C. United playing at Audi Field on March 7, 2020 in Washington, DC. (Photo by Patrick Smith/Getty Images). 

 Since this photo was taken, professional sports leagues have suspended their seasons, and events of this size in stadiums and arenas have been banned in most major cities across the US and increasingly in other countries.



A billboard on the A194 in South Shields warns motorists of the symptoms of coronavirus and gives advice on what to do if they feel ill



Coronavirus campaign by the British government on billboards in Wood Green, north London Matthew Chattle—Barcroft Media via Getty Images. "Government coranavirus ad campaign to take over TV, social media, print and and billboards," i news





An NHS coronavirus information sign at Heathrow Airport in London today; Heathrow said the number of passengers travelling through the airport fell by 4.8 per cent year-on-year in February due to the impact of coronavirus.




Highway message board in Southern California.  Photo: Getty Images.  



Munich airport: The sign reads "Wash your hands, keep a distance, cough into your elbow."



A billboard advising people to be responsible and stay home is seen at the almost empty Preciados Street, due to the coronavirus outbreak, in central Madrid, Spain, March 14, 2020. AP photo?



A billboard near the Crosstown Expressway on Friday, March 13, 2020, displays information about the coronavirus and the hotline set up by the City of Corpus Christi and local health district. (Photo: Courtney Sacco/Corpus Christi Caller-Times)




The Outdoor Advertising Association of America has developed a set of open access public service messages on Coronavirus in standard digital formats.



Lamar Advertising is one of the firms participating in the OAAA program.  

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