Washington 45th out of 50 in "Clean City" (Sanitation) rankings
According to this feature in Readers Digest, 50 Cleanest (Dirtiest) Cities in America, Washington doesn't do too well in sanitation, although rankings range from 12-25 on air, water, toxics, and hazardous waste.
While I was doing some image research, I came across this program in Canada (speaking of social marketing-public communications, etc.)
A part of the St. John's, Newfoundland Clean and Beautiful Campaign--another great example that big cities can learn from smaller places...
Children are into transportation, particularly railroads and transit. Maybe this is an interest that can be leveraged for both transit and litter.
An opportunity to promote rail?
Light rail in Australia.
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