Speaking of DC and economic development
The advertising and marketing trade press is reporting on speculation that the best way to improve the economics of the satellite radio industry (both companies are losing gobs of money, partly because their competition for programming is driving up prices, and unlike the cable industry, they aren't in the position of being able to continually increase the cost of subscribing) is for the two companies, Sirius and XM Satellite Radio, to merge.
Since the talk started with the company in NYC, Sirius, whose chief said "we'd love to purchase XM"... if that's where the initiative comes, it'd be likely that the DC company _would not_ be the surviving partner.
See "Satellite Radio: Time To Merge the Brands?" from Brandweek.
(So much for my idea of reviving the Uline Arena as the "XM Coliseum"...)
Image of the XM Satellite Building, 1500 Eckington Place NE, Washington, DC, by Dan Malouff.
Index Keywords: economic-development
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