Keep it Fields

The Minneapolis Star-Tribune reports in "Macy's name is a turn-off for many, survey finds," that nearly 20 percent of Twin Cities shoppers would shop less at a store named Macy's rather than the current Marshall Field's (which is kind of interesting since only a few years ago, mostl the Field's stores in Minneapolis were actually branches of Dayton's the original company, which created Target, and purchased Fields a few years ago, merging Dayton's and Michigan-based Hudson's into the Marshall Fields Department Store division).

There is a consumer website devoted to Keep[ing] it Fields.



Index Keywords: department-stores