Utilizing train cars and locomotives for message marketing
Is something done by Metrolink, Coaster, and Amtrak California also.
Some Amtrak California locomotives have messages about not trying to cross tracks when the train is coming.
Flickr photo by SP8254.
This Coaster train car promotes the San Diego County Fair with a full-car wrap.
Los Angeles County Fair wrap on a Metrolink train car.
Labels: behavior, social marketing, transit marketing
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