Taking it to the (Prince William County) streets
Yesterday, the Northern Virginia Transportation Commission held a press conference designed to "increase awareness" on the part of Prince William County residents about Northern Virginia members of the WMATA compact being stymied by their legislators. Click here for the press release.
Somehow there needs to be a way to work out adding new jurisdictions to the WMATA compact (something like how the University of Michigan created campuses in Flint and Dearborn to build support on the part of legislators in different parts of the state). Of course, they'll have to pony up some money...
This relates to my point that transit marketing shouldn't just be focused on ridership, but also funders. This kind of campaign should have been developed before the Virginia Legislature went into session, not after they adjourned.
The press conference was covered by the Post and Examiner, but for a change of pace read "Rally promotes Metro funding" from the Potomac News.
Anyway, I wrote extensively about this issue last month.
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