Britain's impressive tourism promotion campaign
It is only in the last year or so that the US Government has committed to doing focused promotion of the US as a tourist destination for international travellers, after a great deal of lobbying by the tourism-related industry, including advocacy by Jonathan Tisch of Loews Hotels ("Jonathan Tisch: Promoting America" from Huffington Post).
Britain is rolling out a great set of tourism promotional posters in advance of next year's Olympics in London. See "Is Britain Great or Broken? Critics accuse Cameron of delivering mixed messages as £500,000 tourism poster campaign is rolled out" from the Daily Mail.
Of course, it's controversial and not everyone believes it's a good thing. I'm impressed though...
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