(US) National Travel and Tourism Week, 2019: DC should create an annual city-wide Doors Open event

In "What would be a 'Transformational Projects Action Plan' for DC's cultural ecosystem" this is item #22.
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Create an annual city-wide "Doors Open" event for DC's local cultural institutions.  

"Doors Open" events were pioneered in Europe, and are when a community's culture organizations band together to provide a coordinated schedule of events, usually over a weekend or an entire week, where people get free access to various cultural sites and events, many of which are not normally open to the public.

In North America, Doors Open Toronto is probably the biggest.  The Toronto Star even publishes an event guide. (2011 Doors Open Toronto Guide)

But Open House New York Weekend  is increasingly a big deal.  Pittsburgh created one, Doors Open Pittsburgh.  And there are others.

In DC the Dupont-Kalorama Museums Consortium has had a district-specific Doors Open event for many years, as do the art galleries on Upper Wisconsin Avenue in Georgetown, but including the participation of AU's Katzen Center for the Arts and the Kreeger Museum.

It's not exactly the same, but Georgetown Glow, an outdoor sculpture walk in December and January is growing into a great event.  CultureTourismDC sponsors a week of walking tours (they used to do it twice/year).  Etc.

Building on these events, DC should do an Doors Open event for the whole city but focused on local cultural assets, not "national" ones, from theaters to historic sites to houses to parks to museums, etc.

It should be used as a priming event to take integrated and comprehensive cultural planning to a new level.

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DC does a form of this for the arts, in an event called "Art all Night." I haven't been too supportive, because I think it's held for too short a time, a few hours, in too many neighborhoods--as many as eight--so that the less popular neighborhoods aren't likely to get a lot of visitorship.

-- "This Friday: DC's Art All Night Event | Once again, too much of a good thing," 2018

That's a lot of work for little payoff.

Instead I recommend that the city do one "Art all Night" event each month, moving it around the city.

Last year there was a similar event sponsored by Halcyon House for outdoor art, called "By the People 2018," and again, I think it had the same problem, too many simultaneous events spread out over a great distance over a relatively short period of time.

Although it was held during the daytime and they had a shuttle service between the sites.

The art installations I saw at the Walter Reed campus, were awesome.

By the People 2018 art installation, Walter Reed campus, Washington, DC, Halcyon House

This year By the People 2019 is from June 15th to June 23rd.

You could make the same argument I make about Art all Night, that having lots of events over just one weekend will result in a lot of places not getting much patronage.

So it could be over the course of a week.

And it needs to be way better marketed and coordinated compared the other events I mentioned.

Alternatively, you could do it by quadrant. Spread it out over one month, with each week featuring a different quadrant of the city: NW, NE, SW, SE. Yes, the NW quadrant is bigger than the rest, but so what.