Economic impact of big name concert tours: Taylor Swift in Philadelphia

 

In line before the concert, "Taylor Swift and 69,000 of Her Closest Friends Descend on Philadelphia," Philadelphia Magazine.

According to the urbanism blog Billy Penn ("Taylor Swift’s tour stop was a boom weekend for Philly, with hotel rooms nearly selling out — at $450 a night"), Taylor Swift's concert contributed to a hotel booking rate of over 90% in Philadelphia's Center City, and a significant increase in pricing.  Although other events also contributed to this, including the University of Pennsylvania graduation.

SEPTA ridership was higher, and some food establishments had stronger business.

Again, I'd say a lot of hotel revenue and transportation (airline, rental cars, for out of area visitors) are captured by non local entities.

Still, it's interesting to think about concert attendance in terms of in-area and out of area visitors, and the differentiated economic impact.

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More entries about music performance as an element of cultural planning

-- "Song remains the same," 2011 
-- "Ground up (guerrilla) art #2: community halls and music (among other things)," 2011
-- "Leveraging music for cultural and economic development: part one, opera," 2017
-- "Leveraging music as cultural heritage for economic development: part two, popular music," 2017
-- "Culture planning and radio: local music, local content vs. delivery nodes for a national network," 2019
-- "Under threat: Austin's music industry as an element of the city's cultural ecosystem and economy," 2016
-- "Revisiting cultural plans having elements for retail: music instrument stores," 2020
-- "DC's music venues ask for government support," 2020
-- "Thinking anew about supporting community radio," 2019
-- "Revisiting community radio," 2020